Agency: Dentsu McGarryBowen Mexico City
Huawei, a leading global provider of information and communications technology (ICT) infrastructure and smart devices, is committed to bringing digital to every person, home, and organization for a fully connected, intelligent world. With comprehensive strengths in telecommunication networks, devices, and cloud services, Huawei is dedicated to delivering the latest technological advances to consumers around the world, fostering innovation and creating a more inclusive world.
Leading the team from Mexico LATAM, I orchestrated Huawei’s vibrant Christmas campaign featuring Lionel Messi, creating a widespread impact across the region. Additionally, I spearheaded the comprehensive reportage, consistently delivering insights and updates to our clientele in China, ensuring a seamless, successful campaign.
What we did
- Brand Creativity
- Concept development
- Art direction and visual design
- Digital Strategy
- Digital and Outdoor Media
- Video Production
- Story Board
- Christmas Campaign
- Launch campaign for the Huawei P10 series smartphones with Lionel Messi as Brand Ambassador
